Visa supports Digital Finance Day 2026 to advance smart, connected payments for businesses in Vietnam

06/04/2026

• With a focus on payment innovation, QR-enabled connectivity, cross-border payments and SME empowerment, Visa is helping expand Vietnam’s digital payments ecosystem beyond transactions — enabling smarter commerce, stronger business growth, and broader access to financial services

 

Visa, a world leader in digital payments, is supporting Digital Finance Day 2026 (formerly Cashless Day), an annual series of activities organized by Tuoi Tre Newspaper under the direction of the State Bank of Vietnam. The initiative reinforces Visa’s commitment to advancing safe, seamless and inclusive digital payments across Vietnam.

Under the theme “Smart Payments Driving Digital Finance”, this year’s program comes as digital payments in Vietnam enter a new phase of growth. Payment solutions are no longer limited to enabling everyday transactions, but are increasingly becoming a foundation for businesses to manage operations, expand acceptance and unlock new opportunities in the digital economy.

Through its participation in Digital Finance Day 2026, Visa is focusing on priorities that reflect the evolving needs of the Vietnamese market: advancing payment innovation and QR-enabled connectivity, enabling more seamless cross-border payments, and supporting small and medium-sized enterprises (SMEs), household businesses and micro merchants with payment solutions that are secure, flexible and easier to deploy.

“Visa has been proud to support Vietnam’s journey from a predominantly cash-based economy into one of the region’s most dynamic digital payment markets. Together with government, banks, fintechs, merchants and consumers, we have helped expand issuing and acceptance, and bring advanced payment technologies to the market. As Vietnam enters the next phase of digital finance, we see significant opportunities to enable consumers and businesses to access safer, more seamless and more connected payment experiences,” said Ms. Dung Dang, Visa Country Manager for Vietnam and Laos.

Advancing payment innovation and QR-enabled connectivity

According to the Visa Consumer 360 study, Vietnamese consumers are demonstrating a strong readiness for the digital commerce era, with a growing preference for payment methods that are convenient, secure, and flexible. Against this backdrop, Visa continues to expand solutions such as Visa Pay, Scan to Pay, and QR Connector, enabling businesses to leverage existing QR infrastructure while offering consumers more payment options across physical and digital touchpoints – not only domestically, but also for interoperable, QR-based cross-border transactions.

This direction is further reinforced through Digital Finance Day 2026 and the “Switch QR Codes – Unlock Multiple Benefits” campaign, which introduces these solutions to merchants and small businesses across Ho Chi Minh City. The initiative supports broader access to seamless and secure digital payment solutions for both consumers and businesses.

In parallel, Visa is advancing digital payment features including Tap to Pay, Click to Pay, Flex Credential, and eCommerce payment solutions such as Visa Subscription, while Passkey is expected to roll out in 2026, further supporting the growth of Vietnam’s digital payments ecosystem. As Vietnam continues to attract international visitors, Visa is also supporting more seamless travel experiences through contactless payments, enabling tourists to pay quickly and securely across everyday spending moments such as retail, dining, transport, and attractions.

Enabling cross-border payments across consumer spending, travel and commerce

Alongside the growth of eCommerce, international travel, and global trade, demand for cross-border payment solutions among Vietnamese consumers and businesses continues to rise. The Visa Consumer 360 study found that Vietnam ranks among the region’s leading markets for multi-currency card adoption, with 56% of consumers owning and 34% actively using such cards, compared to the Asia-Pacific average of 52% ownership and 28% usage. The findings highlight growing demand for solutions that are flexible, secure, and easier to manage when Vietnamese consumers shop, travel, or transact internationally.

As part of the Digital Finance Festival – Ting Ting Day, taking place on June 6–7, 2026 at Nguyen Hue Walking Street in Ho Chi Minh City, Visa and VNPT Money will host an interactive booth where consumers can experience cross-border payments firsthand through Visa Pay on the VNPT Money app. Visitors can explore the “Scan to Pay” feature for fast, secure QR payments across Visa’s global acceptance network, take part in engagement activities, and receive attractive gifts. Customers who activate Visa Pay during the program will also receive a VND 300,000 flight ticket voucher.

This activation follows the launch of Visa Pay in Vietnam, with VNPT Money becoming the first local partner to introduce the solution. Beyond QR payments, Visa Pay lays the foundation for VNPT Money to expand into Tap to Pay and eCommerce payments, supporting its ambition to build a comprehensive digital financial ecosystem and advance financial inclusion in Vietnam.

 

 

Solutions for SMEs: helping businesses grow beyond payments

Small and medium-sized enterprises, household businesses and micro merchants play an important role in Vietnam’s digital transformation. As consumer payment behavior continues to evolve, expanding payment choice, improving cash flow visibility and improving customer experience are becoming critical drivers of business growth.

At the “Smart Payments in the Digital Era” conference on 6 June, Visa will share insights on smart payment trends and solutions that can help household businesses, micro merchants and SMEs access digital financial services more safely and effectively. Through its digital payment solutions and network of banking, e-wallet and technology partners, Visa continues to support businesses in expanding acceptance, optimizing operations and accessing new growth opportunities.

Together, these efforts reflect how digital payments are evolving from a transactional tool into a platform that powers connections, drives business growth, and enables more inclusive participation in the digital economy.

“Looking ahead, Visa will continue to focus on expanding QR-enabled acceptance, strengthening AI readiness, and helping businesses, especially SMEs, capture greater value from digital payments. These are important foundations for a trusted payment ecosystem where consumers and businesses can transact more conveniently, securely and confidently in the digital economy,” Ms. Dung added.

Consumers can also enjoy exclusive lifestyle offers, including ACFC–Apple Pay discounts of VND 300,000–500,000 at selected fashion and retail brands, and Starbucks rewards such as a complimentary beverage upsize or food item when paying contactlessly with eligible Visa cards via mobile wallets. Further expanding this lifestyle payment experience, Visa is also spotlighting the VPBank x Circle PayLater Credit Card, designed for digitally savvy Gen Z and Millennial consumers, with AI-powered spending management that offers greater flexibility and convenience in everyday digital spending.

 

 

In addition to payment solutions, Visa is also bringing a range of offers for Visa Commercial cardholders as part of Digital Finance Day 2026. Featured programs include benefits of up to VND 9 million when signing up for Grab For Business and linking a Visa Commercial card for payment. Additional offers include Visa x Vietnam Airlines, with the opportunity to earn up to double Lotusmiles; up to 20% off at participating restaurants under Visa Dine and Save; up to 20% off global hotel bookings on Agoda; and advertising vouchers of up to USD 1,000 with TikTok for Business for Visa Commercial cardholders.

 

 

About Visa

Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at Visa.com.